production news

03.2010 Bob Giraldi is currently holding the first round of applicants interview for his new SVA MPS Live Action Short film program. Get more info HERE

02.2010 Bob Giraldi's short film Honey Trap has been selected to be screened on March 11-12 and 13 at the Audience Choice Screenings of the 6th NYC Downtown Short Film Festival. The NY Downtown Short Film Festival holds bi-monthly screenings at which the audience is screened 4-5 films, given ballots and votes, those films that receive the highest votes at these screenings will then be screened at our annual Festival in April 2010.

02.2010 Ferrara and Company tabs Bob Giraldi to direct their latest campaign for FOSTER GRANT staring the ever ageless, sexy and stunning Raquel Welch. Filming will begin Feb 2010.

02.2010 Bob Giraldi is preparing the second installement of the PZZA CHRONICLES lecture series that will take place at TONDA in February about the Independent film Industry: "Is The Indie Film Biz Really in the Toilet?"

01.2010 Bob Girladi Hosted the first presentation of his PZZA CHRONICLES lecture series at TONDA in the East Village, NYC in partnership with SVA: “Creativity, How to get a creative Idea” by Richard WILDE, Chairman of the SVA Advertising & Graphic Design Dept.

01.2010 Bob Giraldi helms a new campaign for national restaurant chain CHILI'S with advertising agency Hill Holiday based in Boston. Influenced by Giraldi's popular feature, DINNER RUSH, a style approach to the brand is created.

01.2010 In the Chicago Sun Times, Richard Roeper named DINNER RUSH one of his favorite 100 films of the decade.

01.2010 Bob Giraldi completes his latest short film The Grey Coat. Wintery New York is the scene of the story about a hardworking immigrant Korean family being extorted by two local detectives and the emergence of an unlikely hero. View the film here.

12.2009 The founders of StarChefs.com, Bob Giraldi, Patti Greaney and Fern Berman have a new feature for hungry consumers on their mobile devices – RUSH HOUR MEALS -- fast, faster and fastest recipes as an iPhone/Ipod Touch App. Celebrated contributors include esteemed chefs & authors such as Jacques Pepin, Mark Bittman, Jacques Torres, Betty Fussell, and Dorie Greenspan. The App is available to download for free and will soon be available on other phone mobile platforms.

12.2009 Bob Giraldi was interviewed by SHOOT magazine and featured in their PRELUDE TO 50TH ANNIVERSARY SERIES Issue about Perspectives And Context On How The Advertising Industry Has Evolved As SHOOT Approaches A Milestone. SHOOT article here.

12.2009 NY based ad agency Vigilante and Bob Giraldi create the newest ABOVE THE INFLUENCE anit-drug youth campaign. Slated to air in 2010

12.2009 The latest ASPEN DENTAL campaign gets the star treatment by Bob Giraldi as he teams with Ohio based Stern Advertising. Bob Giraldi and Stern Advertising have previously worked worked together on numerous campaigns for KAY JEWELERS

.2009 Bob Giraldi finished shooting the short film "the Grey Coat" The 20 minutes feature filmed on RED HD Camera is now in Post Production at Giraldi's Tribeca studio in New York City

06.2009 Bob Giraldi is in the pre-production stage of the short film titled "The Grey Coat." Taking place in the outskirts of Chinatown, this story is about a hardworking, immigrant Korean family being extorted by two dirty cops and the emergence of an unlikely hero.

05.2009 Bob Giraldi's 2009 School of Visual Arts Project Class showed their films as part of a juried screening at SVA Theatre on 23rd Street. Highly acknowledged professionals in the entertainment industry, including Hamptons International Film Festival programmer David Nugent, screenwriter Alex Tanaka, and actor Mark Margolis, served as the judges. At the event, titled Rigor and Relevance: Life in the City in the Strangest of Times, SVA awarded scholarships to the student directors of the top two films.

05.2009 The latest interviews with Bob Giraldi where he discusses his two interests, film and food, are featured in Black Book Magazine, The New York Observer and Time.

05.2009 “Second Guessing Grandma” is accepted to play in June at the 23rd Festival Mix Milano Teatro Strehler and in August at the 15th Sarajevo Film festival.

05.2009 Dennis Loonan joins Giraldi Media as Head of Sales for the East and West Coast.

04.2009 Bob Giraldi will be chairing the newest graduate department at the School of Visual Arts, MPS Live Action Short Film, slated to begin in Fall 2010. This groundbreaking program is the first graduate course of study in the United States to focus specifically on the short film medium. Under the guidance of Bob Giraldi and other leading industry professionals, students are given hands-on experience in every aspect of short filmmaking: from the conception of an idea, to the creation of a shooting script, to casting, budgeting, directing, filming, editing, and marketing the final product.

03.2009 To celebrate its grand opening, Bob Giraldi used Tonda’s kickoff party as the backdrop for the restaurant’s premier commercial called “Leaving Naples”. “Leaving Naples” tells the tale of a Neapolitan chef in pursuit of debuting his acclaimed pizza in the Big Apple despite his mother’s concerns. In the coming months, it will be seen on the New York City cabs’ television monitors.

02.2009 In collaboration with Carol H. Williams Advertising, Giraldi directs the newest Lactaid commercial titled “Chef” starring celebrity chef Delilah Winder's.

12.2008 Giraldi’s short film “Second Guessing Grandma” was hand selected to be in the new Google/YouTube Screening Room. During holiday time, 2008, it was rated as the #3 video on all of YouTube.
http://www.youtube.com/user/GiraldiMedia

12.2008 GLAAD hosts the 20th Annual New York GLAAD Media Awards Kick-Off event, featuring a screening of "Second Guessing Grandma", directed by Bob Giraldi, at the Viacom Building in Times Square.

12.2008 Bob Giraldi shoots the first spot for the new Foster Grant Sunglasses campaign, starring the legendary beauty Raquel Welch.

12.2008 Bob Giraldi works with Burrell Communications, directing "Pounds", the latest McDonald's commercial starring NBA great, Dwight Howard and WNBA great,
Candice Parker.

11.2008 A venture into mobile technology outofhand.com is launched as a partnership between School of Visual Arts and Giraldi. SHOOT MAGAZINE

09.2008 Using the Red Digital Technology, Bob Giraldi returned to his roots by completing a cross platform music video piece for the influential music duo from Japan Dreams Come True. Panasonic will be presenting Giraldi's work through TV, Internet and large OLED, LCD, PDP, DLP displays at Panasonic venues and events.

 


culinary news

02.2010 Bob Giraldi is preparing the second installement of the PZZA CHRONICLES lecture series that will take place at TONDA in February about the Independent film Industry: "Is The Indie Film Biz Really in the Toilet?

01.2010 Bob Girladi Hosted the first presentation of his PZZA CHRONICLES lecture series at TONDA in the East Village, NYC in partnership with SVA: “Creativity, How to get a creative Idea” by Richard WILDE, Chairman of the SVA Advertising & Grpahic Design Dpt.

03.2009 TONDA opens its doors Tuesday, March 24th for East Village neighbors and out-of-towners looking for an easy-going experience and enjoyable, yet nostalgic destination of a modern farmhouse with whitewashed brick walls, black and white photos and a skylight above to keep things on the airy side . Be prepared to indulge in New York’s best fire-baked piped thin crust Neapolitan pizza, focaccia and street food. Maestro Pizzaiolo’ Michele Sceral of Naples has been brought in to debut this authentic menu as well as supervise the personalized pies in the tradition and high standard he garnered at the Napolitan Pizzaiolo Association. For more information, check its website www.tondapzza.com.

02.2009 Bob Giraldi in collaboration with restaurateurs Luigi Comandatore and Dario
Milanin have brought the contemporary Italian Pizzeria to East 4th Street with
their latest venture, Tonda. Customers will eat up a wide array of thin crusted
pizzas cooked on its centerpiece 8 foot wide-burning oven with creative
piattini (small plates) on the side. Located at 235 East 4th street, Tonda
will officially be serving its nutritious and authentic pizza in mid-to-late
March.

01.2009 Giraldi starts the BREADTRIBECA CLEANSE. A ten day detox menu of breakfast, lunch and dinner is offered for delivery. The delicious dishes created by chef Fabio Bano have no meat, dairy, wheat, sugar or any toxins.